The all-new Kia Tasman pick-up truck made its highly anticipated debut at the Jeddah International Motor Show, drawing in automotive enthusiasts and industry insiders with its innovative design, advanced technology, and impressive performance capabilities. This latest addition to Kia’s lineup was unveiled by Kia Middle East, as the brand aims to strengthen its presence in the region’s competitive market.

The Kia Tasman pick-up truck is designed to cater to the demands of modern families and adventurous drivers alike. It features a bold, dynamic design that incorporates Kia’s signature ‘tiger-nose’ grille with sleek, sharp LED headlights, giving it a striking front fascia that resonates with Kia’s contemporary styling. The Tasman’s exterior also boasts a muscular build with strong lines and refined curves, balancing elegance with ruggedness to appeal to diverse tastes in the Middle East.

Inside, the Tasman offers a spacious cabin that combines comfort, practicality, and advanced features. Equipped with a 10.25-inch touchscreen infotainment system, it integrates seamlessly with Apple CarPlay and Android Auto, allowing passengers to stay connected and entertained. A suite of advanced driver-assistance systems (ADAS), including adaptive cruise control, lane-keeping assist, and blind-spot monitoring, ensures enhanced safety and convenience for drivers navigating urban streets or open highways.

Under the hood, the Kia Tasman is powered by a 2.5-litre turbocharged engine which produces 277hp and 421Nm of torque. This engine comes mated to an eight-speed automatic transmission. The company also offers a 2.2-litre common rail diesel engine which produces 207hp and 441Nm of torque. This engine will be available in eight-speed automatic and six-speed manual transmission options.

As the Tasman enters the Middle Eastern market, it aligns with Kia’s strategic focus on expanding its lineup to meet growing regional demand for larger, versatile vehicles. According to Kia Middle East executives, the Tasman is expected to appeal especially to young professionals and families looking for a vehicle that blends sophistication with practical utility.

The Jeddah International Motor Show served as the perfect platform to introduce the Kia Tasman, allowing attendees to experience the truck’s cutting-edge features and performance. Visitors were able to explore the vehicle’s interior and exterior up close, gaining insight into Kia’s commitment to quality and innovation.